Hakuin delivers churn measurement and prediction to power:
Visibility & Planning
Timely Interactions
Efficient Acquisition
Data & AI Expertise
Customer Half-Life Detection
Churn Prediction for Revenue Forecasting
Customer Lifetime Value: Historic Analysis & Prediction
Experiment Design & Execution: LTV as Test Metric
Identify At-Risk Customers
Hakuin Services
Hakuin Churn Audit
An insulation blow test gauges heat loss within your house, so that you can improve insulation and energy efficiency.
The Hakuin Churn Audit identifies air leaks for your business. We measure the rate of customer churn and deliver the measurement systems to determine how this rate has been changing over time across relevant segments.
The Hakuin Churn Audit gauges customer churn rates to increase revenue predictability and improve customer acquisition.
Try the free AI churn analytics engine:
YourChurnDashboard
Churn definition
Source connectivity
Schema design & structure
Custom churn algorithm
Segment definitions
Visual layer & processes
Customer Churn Prediction
The Hakuin Customer Churn Prediction assigns a likelihood of upcoming churn to each active customer. Customer churn prediction models need to predict churn early. Most models predict customer churn once the window for intervention has closed. Customer level churn prediction is a valuable instrument whenever:
- The prediction outperforms conditional logic
- There are levers & treatments to deploy for retention for marketing, sales, and customer success.
Hakuin is expert in the engineering, training, and deployment of churn prediction models.
Feature engineering
AI Model Training
Churn Timing & Probability
Model Deployment
Fractional Head of Data & AI
For companies building data and AI into their organizations without bloat and waste, Hakuin offers fractional executive leadership. We integrate with the executive team, drive AI development and adoption, and utilize the Hakuin Inquiry Frameworks to concentrate on high potential initiatives.
Team leadership
Executive team
Team leadership
Data & AI delivery
Hakuin's Perspectives
Experimentation
Experimentation is the soul of the scientific method, but it's deceivingly hard to get it right. How and when should you leverage this power tool?
About Hakuin
Hakuin launched in 2021 to deliver essential analytics and AI capabilities without bloated data investments and teams. Hakuin delivers the critical and few analytical & AI capabilities that actually generate value for B2B SaaS businesses as well as B2C companies across HealthTech, FinTech, Fitness, e-Commerce, and Media.
Drew Maniglia founded Hakuin to expand the reach of his expertise in data and analytics, developed over decades building data and AI teams at Roku, Nook, and within financial services. Drew is focused on delivering capabilities that drive decision making.
Drew is known for his reductionist approach, emphasizing inquiry & minimalism. He partners with the highest caliber engineers and scientists in tech and media.
